Online Casinos Must Offer More Honest Advice
Trust is one of mans key decision making criteria when meeting new people for the first time. I mean think about it. If you want to buy a house, select a new computer or even decide where to take your partner for dinner for that special occasion, what do you do? You ask someone for their advice. In the case of house you’ll ask lots of people from a range or agents or realtors to friends and family. And of course you are right to. It’s a big outlay. It also affects your life experience. If you select the wrong house you’ll be reminded every time you walk up to the front door.
Jon Hingston, Customer Satisfaction Manager at Casino Genie, says, “Our survey of 2,500 online gamblers from over 100 online casinos shows that players want a more personal service. And one the key criteria of that personalized service is trust. Players want honesty and integrity. Sure คาสิโนออนไลน์ this will cost the casinos more to manage but the upside will out weigh those costs. The survey figures show that players stay with a casino 5 times longer when customer service meets their expectation. So given this information what we now need to understand is how we can help casinos deliver this and fun experience too.”.
So why does trust matter so much. We talking about hardened gamblers who just want to win money right? No. Hingston tell us, “The bulk of players are new to gambling. And there is huge community of people who are put off by the complexity of the games, the language that we use is confusing and they feel out of their depth. If online casinos want to win advocates for life they need to be ‘your friend’. Behave like the friend at school who taught you the rules of baseball or English cricket without laughing at you. Then you can both enjoy the game more.”
Interestingly of those players who had been gambling for more than 12 months, there was still a huge amount of players playing at four casinos or more, 48%. Alarmingly for online casinos 78% of these cited poor customer service as a reason for their fickleness. Only 4% of players had found site which they were entirely loyal too. But here is the killer fact. Every one of those 100 people said that the reason they stuck with their casino was because of ‘superb customer service’. Makes you think doesn’t it. Why isn’t my casino like that?
Online casinos to avoid are not just those associated with low joining bonuses or those based overseas. Online gaming is great fun. Jackpots at online sites can be much higher than traditional casinos because of the much lower overheads of any online business as opposed to its bricks and mortar equivalent. But which should you trust and which do you run from? Here are some criteria you need to consider when deciding which online casinos to play at. This list is by no means exhaustive.
Avoid bad spelling and grammar on websites. Any online business worth its salt pays attention to detail. That includes things like checking spelling, punctuation and grammar. If a website owner doesn’t bother about those basic things then what is to be expected of their customer care? Worse still, if the bad spelling and grammar is there not because the website owner didn’t care about it, but because the owner wasn’t capable of correcting it – in other words, that was the best he could do – then there is a real problem. Just click away from there as soon as possible.
Avoid any online casinos associated with spam. It is likely that any email spam you get about online casinos will originate from over-zealous affiliates who haven’t learned the rules yet, and not the casinos themselves. However, all reputable online businesses make it quite clear in the terms and conditions of their affiliate programs that spam will not be tolerated under any circumstances. Any online business which is slack on this policy should be given a wide berth, whether it has acted in good faith or not.
There are lists of online casinos to avoid in various rogue casino lists. There are blacklists and other “not recommended” lists which you can access just by typing a query in the search engines. Try typing in “Name of Casino” + “scam” or “blacklist”. It’s true that online casinos are run with properly regulated procedures nowadays, but that wasn’t true even as short a time as five or six years ago. Vigilant online casino watchdogs have a long memory. Even though the casino may have cleaned up its act since being placed on such a list, it won’t do you any harm to avoid them if they have been listed in the past. It also encourages new casinos not to stray from the straight and narrow.